Product Development Manager / Demand Planner

Product Development Manager / Demand Planner

Product development managers/demand planners oversee product control, strategy and distribution throughout sales networks. Assessing the profitability of new products through market research and competitive analysis is crucial. They assist in positioning product performance and present at company meetings as well as commercialization meetings.
What Responsibilities Will I Have?: 
  • Develop new products through an existing range of customer contacts
  • Identify and develop new technology that will add value to the company
  • Assess the profitability of new products through market research
  • Work closely with other business units to trial products
  • Assist in positioning product performance
  • Manage global development programs
  • Train and support sales staff
  • Develop label use recommendations
  • Manage relationships with production personnel
  • Analyze and communicate results and recommendations
  • Assist with customer service calls as necessary
Recommended High School Courses: 
The following high school courses are recommended: agricultural education, a focus on sciences, computer skills, business and mathematics.
Education/Training Required: 
In agriculture, a master’s or a doctorate degree in your desired field is typically required. For example, you may need a degree in plant pathology to work as a product development manager for a seed or crop services company.
Future Job Market Outlook: 
Typical Employers: 
Product development managers work for medium- to large-scale agricultural companies and organizations as well as some governmental agencies.
Suggested Professional Organizations and Associations: 
  • Product Development and Management Association
  • National Society of Professional Engineers
  • Institute of Food Technology
  • Institute of Electrical and Electronics Engineers
  • American Society of Plant Biology
Average Annual Full-Time Salary: 
$115,000
?
Salary data is provided by the AgCareers.com Compensation Benchmark Review™. These salaries should be considered as examples and are provided for educational and exploratory purposes. The salary information provided should not be used as a benchmark. Actual salaries are influenced by numerous variables including but not limited to demographics, size and scope of the role, level of experience, qualifications, and education of the worker.